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22 Questions to Ask Before You Write a Single Word
To write successful copy, you need to know as much as you can. It goes beyond reading background materials, reviewing old marketing pieces and doing some cursory research on the Web. You need to get inside peoples' heads.
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LinkedIn Recommendation:
 Lana Cicen - Project Coordinator at The Hope Financial Services, Inc - I had Teo help with my non-tech project I was working, which was a triage system for a construction company - all paper. Teo made it work more efficiently and explained how the new system could be upgraded into a computer program, which included inventory management online. I love this guy! Always one step ahead. I just hired him again make this our phase 2 project. If you are looking for a process guy, Teo is it! - March 17, 2012, Lana was Teo's client |
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