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9 Product Naming Tips
A brief overview that will help guide you through the subtleties of product naming. You’ll learn the importance of choosing a name that’s unique and benefit oriented, without being confusing or offensive—with some amusing examples of naming gaffes. You’ll also learn why fads, abbreviations and tongue twisters should be avoided. And why the name you ultimately choose must protect your company’s image.
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Total Bookmarks For This Article:
15
Bookmarked By:
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Sarah Fisher,
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Nori Peale,
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Sarah Rodriguez,
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Maureen Gutierrez,
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Adele Carson,
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Nicholas Jamison,
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Fred Springer,
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Chad Spivey,
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Reginald Coffman,
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Erik Haines,
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Clayton Crockett,
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garnet titus,
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debby hostetler,
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Chana Perales,
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Chanda Wilburn,
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LinkedIn Recommendation:
 Kay Nikookary - Marketing and Brand Specialist - Information Architect! What a perfect title for the man that knows so much about technology, execution, business strategy and how to put it all together to make huge strides for your organization. I have seen Teo at work and would recommend him to anyone seeking a dynamic speaker on the diverse and complex topic of technology, I would recommend Teo to anyone starting or restructuring their company to take advantage of technology and tap into the global marketplace. He is the ideal consultant, speaker, project leader! Teo is one of those rare gems that knows IT and can truly be the architect of your system; and yet explain it you, and others like me, that don't always understand or want to know the technology side of the picture. He is a very personable gentleman who knows his stuff and if you are considering a technology question, then you need to at least have a conversation with him - because he WILL add value for you! - August 17, 2008, Kay was Teo's client |
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