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9 Product Naming Tips
A brief overview that will help guide you through the subtleties of product naming. You’ll learn the importance of choosing a name that’s unique and benefit oriented, without being confusing or offensive—with some amusing examples of naming gaffes. You’ll also learn why fads, abbreviations and tongue twisters should be avoided. And why the name you ultimately choose must protect your company’s image.
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Total Bookmarks For This Article:
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Bookmarked By:
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Sarah Fisher,
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Nori Peale,
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Sarah Rodriguez,
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Maureen Gutierrez,
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Adele Carson,
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Nicholas Jamison,
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Fred Springer,
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Chad Spivey,
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Erik Haines,
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Clayton Crockett,
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garnet titus,
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debby hostetler,
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Chana Perales,
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Chanda Wilburn,
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LinkedIn Recommendation:
 Dania Cendejas - Director of Marketing at Thatherton Fuels - Teo helped me write my business plan last month and wow... I was really missing some things that would have hurt me down the road. I can't think of anyone I would rather work with as I move forward with the plan. Great thinker! Excellent planner! - March 17, 2012, Dania was Teo's client |
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