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Bridging The Gap Between Off-Line And On-Line Advertising :: A Superbowl Case Study
I just don’t get it. Advertisers spend millions of dollars for a 30 second or 1 minute spot in a football game yet in many cases they fail to follow through online. I mean, if you are going to spend that much money to get your product visible wouldn’t you want to back that up somehow? In this article I look at some of the shortcomings of a Super Bowl campaign and what I think advertisers should be doing about it. So, Super Bowl 40 (sorry XL) has come and gone. Lik...
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LinkedIn Recommendation:
 Maggie Steck - Associate Broker at Georgia Elite Realty - Teo is a highly reputable, very ingenious information architect and marketing expert. We are currently working together to help bring the latest technology for creating leads, prospects and customers to small, medium and large businesses. I highly recommend Teo for anyone that may need advertising, website design or custom web applications. - January 15, 2011, Maggie was with another company when working with Teo at Net-Teams, Inc. |
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