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Company Identity Goes Far Deeper Than A Logo
Graphic designers frequently play a prominent role in launching or repositioning a company. When they create a look (or new look) for a company's stationery, brochure, ads and web site, this often goes by the name of an identity package. Don't let this convenient term mislead you into believing that a company's identity consists of merely the logo and look. No, every company has an identity or image in the minds of its customers comprised of at least nine other factors besi...
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LinkedIn Recommendation:
 Catalina Mondello - Computer Systems Analyst at Widget Marketing - I just attended one of Teo's free eWorkshops last week and decided to hire him for my project on the spot. He had my site up and running in less than a week and pointed me to the videos on eWorkshopCourses.com to help me through the social media stuff myself. I am looking forward to doing more work with him. He's a powerhouse! - March 17, 2012, Catalina was Teo's client |
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