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Nation Branding and Place Marketing - V. Promotion, Sales, Public Relations, Marketing, and Advertising
Advantages have to be communicated to potential customers if they are not to remain unrealized potentials. Moreover, communication alone - the exchange of information - is not enough. Clients have to be influenced and motivated to visit a country, invest in it, or trade with it.
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Total Bookmarks For This Article:
15
Bookmarked By:
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Jenni Jones,
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Jenny Hoffman,
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Kate Gross,
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Cecile Gaines,
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Lloyd Moyer,
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Leon Herron,
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Maurice Worley,
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rosaura forman,
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solomon gilbreath,
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Dino Zook,
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Aracely Macmillan,
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Roxanna Doolittle,
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Dillon Mosher,
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Lucie Cowley,
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Karri Merchant,
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LinkedIn Recommendation:
Liane Hengl - Director of eMarketing at Blue Galaxy - Teo is coaching me on communications and branding and helping with my business and social media plans. He is easy to work with and keeps me on track each and every week. He's a pleasure to work with. I recommend Teo for all of this type of work. - March 19, 2012, Liane was Teo's client |
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