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Nation Branding and Place Marketing - V. Promotion, Sales, Public Relations, Marketing, and Advertising
Advantages have to be communicated to potential customers if they are not to remain unrealized potentials. Moreover, communication alone - the exchange of information - is not enough. Clients have to be influenced and motivated to visit a country, invest in it, or trade with it.
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Total Bookmarks For This Article:
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Bookmarked By:
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Jenni Jones,
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Lucie Cowley,
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LinkedIn Recommendation:
 Shin Sabori - Web Analytics Specialist at Barrytron - When you need someone that can give you an understanding of social media and information architecture on the web, Teo Graca is your go to guy! He is a fantastic resource! - March 15, 2012, Shin was Teo's client |
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