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The Dangers Of Hiring A Search Marketing Firm
If you hire a search agency to manage a pay-per-click campaign (Google AdWords, Yahoo Paid Search, etc.), you may have a serious problem. Here are two things to watch out for:1. Your search agency may also be representing your competitors, and artificially inflating click through rates (and increasing its own profit) at your expense.2. Your account may be managed by a young, inexperienced person using a very formulaic approach.The first situation results from what...
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LinkedIn Recommendation:
 Laure Vanboerum - Computer Based Training Specialist at BLAND Corporation - I am working with Teo on several projects and love working with him. His attitude and energy is right where it needs to be for me. I find my time with Teo is the most productive time I spend every week. Highly recommended. - March 17, 2012, Laure was Teo's client |
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