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In Marketing, Enthusiasm Connects
Two incidents in one week got me thinking about an ingredient in persuasion that we don't often hear about.In the first incident, an accomplished copywriter asked for feedback on a letter he intended to send to members of the local Chamber of Commerce that he'd just joined. The letter was technically excellent. It contained all the ingredients that a sales letter should have, in the right proportions and in the right places - except for one. The letter came across as cold...
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LinkedIn Recommendation:
Harold Ramsey - Php Developer at Euromerica USA - Man... I was lost on my business plan until I met Teo through his eWorkshopCourses.com program. He came up with several completely new revenue models for my business that I totally missed! This guy is a powerhouse too with information distribution on the web... When it comes to tech, his firm is a one stop shop! - March 15, 2012, Harold was Teo's client |
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