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Your 6-Step Plan For Press Release Placement
There's a clear way around press release failure and it's called the pitch. A lot like it sounds a pitch is a fast throw at busy editors about a possible story. If they want to find out more, then you send the press release.That leads me to a huge pet peeve: Sending out press releases via e-mail to a list of editors. From my experience it's never - ever - worked. I no longer try it and suggest you don't either. It's a waste of your time and all of the editors. Instead:...
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LinkedIn Recommendation:
 Demetrius Reardon - Search Engine Optimization Manager at Blue Galaxy Marketing - I just attended Teo's LinkedIn workshop and am getting more information on how to use it. Great stuff. He told us everything there was to know about LinkedIn in one sentence. Then went into details, then added some optional ways to use it, just so much information so quickly... I had a little trouble keeping up, but he kept coming back to that one sentence to show how it all fits. It really is easy! Love Teo's style! He's got a lot of energy and would love to meet him in person someday! - March 17, 2012, Demetrius was Teo's client |
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