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Should Affiliate Marketers still consider PPC as viable?

Is PPC still a viable Affiliate Marketing strategy? With the recent changes that Google has applied to their Adwords program, making money by using Adwords as your primary method for driving traffic to your site is becoming more and more difficult. There are alternatives worth considering.

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LinkedIn Recommendation: Wynell Kennaugh - Senior SEM Consultant at Colonial Movers - If you are looking for a social media guru, this guy's it! I am wondering why he doesn't have his own plane. He doesn't... I asked! I hope he makes it out my way! Would love to meet him! Highly recommended for anything with social media marketing, programming and even general knowledge on just about anything. The guy is well read! - March 17, 2012, Wynell was Teo's client

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