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Outbound Stickiness

Back in the late 1990s, “stickiness” was the big term; how to get web visitors to return to your site – hopefully, again and again. Today, the strategy has evolved into “Outbound Stickiness” – going out and pulling that visitor back in.Going back in time, there were many sticky techniques including the hosting of tools, calculators, forums/bulletin boards, and of course – my favorite – “favorites”.“Favorites” pre-dated good search ...

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LinkedIn Recommendation: Courtney Stone - Market Developer at Optanium - I launched a new business part time and was looking for some ideas on how to make it easy to manage from home. I found Teo at eWorkshopCourses.com and began learning about web marketing and realized there really is so much to learn, but it was all right there! I like his GET UNSTUCK message for the site. I was stuck, and Teo got me unstuck fairly quickly! - March 15, 2012, Courtney was Teo's client

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