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Don't Let The Wrong Google Adword Keywords Take You Broke During The Holidays!
Sure, you're looking to get as much bang for your buck from the holiday PPC traffic as possible, and who could blame you? Just make sure that the "bang" you hear is that of the cash register drawer slamming shut, and not your hand slamming against your forehead because of all the money you wasted on ineffective keywords.Holiday shoppers will click on anything that even remotely looks interesting without necessarily having any intent of buying once they get to the site....
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LinkedIn Recommendation:
Dania Cendejas - Director of Marketing at Thatherton Fuels - Teo helped me write my business plan last month and wow... I was really missing some things that would have hurt me down the road. I can't think of anyone I would rather work with as I move forward with the plan. Great thinker! Excellent planner! - March 17, 2012, Dania was Teo's client |
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