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Good Clicks, Bad Clicks: Recognizing The Signs Of Click Fraud
Search engine marketing is a billion dollar industry—but click fraud poses a threat to search engine advertising companies and online marketers alike. Pay-Per-Click ad campaigns are a fairly simple concept; advertisers bid on popular search keywords and pay the search engine ad companies every time someone clicks on their ad. This is a mutually beneficial relationship for the advertiser and the search engine company. The problem comes when the advertisers’ numbers—and their b...
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LinkedIn Recommendation:
 Wynell Kennaugh - Senior SEM Consultant at Colonial Movers - If you are looking for a social media guru, this guy's it! I am wondering why he doesn't have his own plane. He doesn't... I asked! I hope he makes it out my way! Would love to meet him! Highly recommended for anything with social media marketing, programming and even general knowledge on just about anything. The guy is well read! - March 17, 2012, Wynell was Teo's client |
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