The Desperation Cycle And Failing Motivation

Many think motivation is useless because it doesn’t ensure long-lasting results. This thought tendency can be seen in what I call the Desperation Cycle. The Desperation Cycle shows how human nature influences us to take the easiest path instead of the best one. In persuasion, we need to pull people out of the Desperation Cycle and into permanent, long-term motivation. We all know we are creatures of habit. We are like water following the path of least resistance. As creat...

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