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How To Make Your Personal Brand “Sizzle”
Many entrepreneurs hate selling. The trouble is you can’t have a business if there are no sales! So what would it be like if you didn’t have to sell yourself at all? There’s an old marketing mantra that says, “It’s not the sausage that sells, it’s the sizzle.” What would it be like if you and your personal brand had so much “sizzle” that people searched you out?Here are five ways to shift from “selling” to “sizzling”:1. STAY C...
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