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IBC Module!
PS-FAB Versus The Traditional 12-Step Sales Letter There are many things applicable to the PS-FAB style of writing that are not covered in the article I wrote on that subject, such as details on resistance, motivation, emotion and other details that I will include here as we compare PS-FAB to the traditional 12-Step Sales Letter.

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LinkedIn Recommendation: Jacqueline Riech - Desk Clerk at Data Systems - I am flying out to DC next month for one of Teo's seminars. Great stuff online, but I really want to meet him... nobody has done more for my business and I can't imagine anyone really helping they way he does. Just straight to the point information, and none of the fluff! I think he should be a life coach! - March 17, 2012, Jacqueline was Teo's client

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