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1. Bookmarks: 13 Creating Brands That Provide Psychological And Social Benefits Beyond The Product The main reason for the general fascination with brands is their ability to provide the consumers an extra value in addition to what the product\service\company themselves can provide. A value which becomes the major motivation for consumers to desire the product.

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LinkedIn Recommendation: George Ishee - We are now helping companies automate their sales pitch to generate more leads! - Teo is someone that you trust, know is diligent and hardworking. He is creating a web based network that will help people network online and grow their business. I have worked with Teo and recommend him to anyone as he always is someone you can count on. - August 17, 2008, George was with another company when working with Teo at Net-Teams, Inc.

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