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1. Bookmarks: 0 A Nation Is Born In Philadelphia - Philadelphia Travel Information Often referred to as “America’s Birthplace,” Philadelphia has been the center of progressive beliefs and democratic principles since the first settlement of the city was founded by the now famous Quaker, William Penn. Naming the settlement “The City of Brotherly Love,” William Penn hoped to protect individual freedoms and promote religious tolerance in stark contrast with what many colonists had escaped under British rule.William Penn’s visions were realized wh...
2. Bookmarks: 4 New Business Names: Naming With A Story Sometimes a company name communicates a message on its own, and sometimes the story underlying the name adds depth and distinction to that message. Isis Group International, for instance, uses the name of an Egyptian goddess in a word combination that comes across well to the ear and looks great in an artfully designed arrangement of fonts, shapes and colors. (See the logo at www.isisgroupinternational.com.) The tag line clarifies what the firm does: Training and Cons...
3. Bookmarks: 31 Tag Line Calisthenics A terrific tag line sets you apart from other businesses and provides a memorable and appealing reason to choose your firm over other options. The tag line should trail your company name like a shadow everywhere - in ads, on your web site, on business cards and in on-hold telephone messages, to name a few places.Before assessing your own tag line, warm up by looking at a category of Yellow Pages ads or flip through your local business paper. First, you'll undoubtedly noti...
4. Bookmarks: 15 Exploit Your Brand To The Fullest A brand goes beyond a company name and tagline. It is a complete personality or set of values, sometimes even a story line, along with repeated visual, auditory and behavioral elements. When you decide to invest in creating a brand, follow these guidelines to ensure that you get your money's worth:1. Be distinctive. You'll land your company in expensive legal hot water if you attempt to steal or encroach on another company's identity. Apart from legalities, you tend to ge...
5. Bookmarks: 15 9 Product Naming Tips A brief overview that will help guide you through the subtleties of product naming. You’ll learn the importance of choosing a name that’s unique and benefit oriented, without being confusing or offensive—with some amusing examples of naming gaffes. You’ll also learn why fads, abbreviations and tongue twisters should be avoided. And why the name you ultimately choose must protect your company’s image.
6. Bookmarks: 0 Christian Debt Consolidation Services Are Them Better? Debt Elimination is a subject which concern almost everybody, and a lot of companies are proposing to help consumers to get out of debt. Many of these companies are naming themselves “Christian” Debt Consolidation Services. The question which is occurring is are these legitimate companies?
7. Bookmarks: 0 Choosing A Website Domain Name The Right Way Many people today are building their own websites for some reasons. Many build websites for a simple online brochure and some are for online stores. That is not bad though. Your website is one of the important factors in your business. So whether you are building it as a simple online brochure or an online store, naming it is somewhat like as important as naming your own child. So it is just a nice move to invest in naming it and to make it as a brand, and you will later on f...
8. Bookmarks: 0 5 Ways To Think Up A Great Domain Name That's Still Available I'd be a zillionaire if I earned a dollar each time someone complains that all the great domain names are already taken. It's just not true, however. Even in a highly competitive industry, you can think up original, appealing domain names for businesses by using naming tactics that few people use, such as these:1. Focus on results. What is the outcome or end result that people want to have from buying a certain product or service? How do they feel when they have finished ...
9. Bookmarks: 0 Google’s “Big Daddy” Purportedly Causing Havoc With Page Rankings Bigdaddy, Google’s new data centre, isn’t news to most webmasters; both Search Engine Watch and Webmaster World’s forums have discussed the technology since late 2005, and even Google’s own Chief Search Engineer Matt Cutts has blogged the topic extensively. Even the reason behind the naming convention (one of the Google staff’s kids call him Big Daddy at home) is out in the open.How Bigdaddy will affect page rankings within Google however, still remains to be seen, ...

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