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Bookmarks:
999
IBC Module! |
Social Media Marketing and Social Media Optimization (SMM and SMO)
Social Media Optimization (SMO) represents the use of social media in a way that incorporates an all-encompassing marketing campaign that builds on the use of social networking, podcasts, video and blogging. SMO is about quality, quantity and creating distribution channels for your content. It is the new word-of-mouth and the most effective referral marketing program available today that can bring you new and sustained business.
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Five Reasons Podcasting Might Be Right For Your Home-based Business
Podcasting has now become a very useful home-based business tool used today by many home-based businesses.
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The New Marketing Revolution
Lets take a quick stroll through the world of marketing to see what it was, what it became and what it now is
Era 1 newspaper, magazines, radio broadcasts, direct mail, telemarketing, cold calling, television, infomercials
Era 2 websites, banner ads, reciprocal links, ezine publishing, search engine optimization, pay-per-click, opt-in email, blogs... Enter Era 3 marketing via podcasts? Similar to the concept of opt-in email, podcasting takes full adva...
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Bob Proctor, The Secret Revitalised!
Science is part and parcel of our lives. There is a science of getting rich, and Bob Proctor is the man who writes about the science of getting rich. Bob Proctor is an intelligent man who discusses the science of getting rich in many media including books, ebooks, DVDs, CDs, podcasts, and many other forms. He also holds many seminars all over discussing the science of getting rich helping many people understand the science and get on the road to a wonderful place of financial...
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Stocks Look Pricey
The first quarter of 2006 is over. Now is a good time to reflect on stock prices and the opportunities they present.Bargains are scarce. Equities are expensive. In recent weeks, Ive heard several fund managers say valuations are still attractive. I dont agree. Generally speaking, valuations are unattractive. Returns on equity are higher than historical levels. A market-wide return on equity of 15% is unsustainable. Price-to-earnings ratios may not fully reflect how expe...
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PodCast Marketing: How Effectively Are You Deploying This Definitive Marketing Solution?
Each day starts and usually ends with the same BIG question. Our clients and prospects ask us, "How can I grow my business and capture my fair market share?" Our answer is quite simply, "Build yourself a base of prospects and work that pipeline relentlessly and efficiently."One BIG tip that I can offer you as read my short synopsis today, learn how to become a successful PodCaster and watch your bottom-line fly skyward!
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What Is Podcasting And RSS Files?
One of the best ways to share files that youve found online is to download a podcast. A podcast is a way that the creators and/or distributors of content can send their online materials directly to the computer of a subscriber. The subscriber can then view or listen to the content whenever they want to.Podcasting works because of small files called RSS files, which are located somewhere on a web page. This RSS file is regularly updated, usually through an automatic updat...
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What is Podcasting?
Odds are youve heard the term podcasting. It was even selected by the editors of the New Oxford American Dictionary as the Word of the Year for 2005. But what exactly is it?In its simplest terms, podcasting is a method of publishing audio files to the Internet, which can then be automatically downloaded to a computer, iPod, MP3 player or other portable media device.
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What Do Boy Scouts and Podcasting Have in Common?
Always be prepared. It is the Boy Scout motto but preparation is also critical to the production of a successful podcast. You might want to start by first listening to a variety of podcasts to get a better idea of the variety of formats and styles that exist within the medium.
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What Are Podcasts And How Can They Help Your Business?
The word Podcast gets thrown around a lot these days but what exactly is a Podcast? Think of a podcast as a radio show that you can subscribe to or download at any time. It may help to think of it kind of like TIVO for audio programs. In fact, a podcast is a web feed of audio or video files placed on the Internet for anyone to subscribe to, or download. Search online and you'll find a range of Podcasts available on nearly every topic imaginable. They range from entertainment focused to educ...
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Vox Populi: Popular podcasts on the net
The overwhelming popularity of portable MP3 players has brought with it all new innovations in using this new technology. The most popular application that has come out recently are podcasts.
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To See is to Believe: The rise of video Podcasts
With a user base of well over 20 million listeners, Podcasting may very well continue to gain popularity as video podcasting latches on.
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The Power of Podcasting: What Exhibitors Need To Know
What's the most precious commodity in the world? The most precious commodity in the world is not something you can mine, or harvest, or hoard in safety deposit boxes. The most precious commodity is something you have an almost endless supply of.
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The History Of Podcasting
What we know as a podcast had its beginnings in the creation of MP3 files that could be downloaded and played on the iPod device developed by Apple Computer. The release of the iPod encouraged people to share their music with others. They then realized that they could create, upload, and download information other than music. Some iPod users reverse engineered the device and loaded various types of firmware or operating system software. Other users decided that they would sha...
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Preparing for a Successful Podcast
For those of you who have already launched your initial podcast, it may take a while before you begin to see an increase in traffic to your site. But it may be a good idea to start considering how youll respond when you do. Before you figure out how to spend your new revenue, its necessary to train your staff to cope with the increased amount of interest and additional consumer inquiries, so that they can become satisfied and loyal customers.
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Podcast Learning
Imagine a mobile classroom thats accessible to the student wherever he or she may be, and that holds lectures whenever he or she is in the mood for it. This is the kind of learning scenario that those with the knowledge to share are able to provide through Podcasts.
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Podcasting TheEasy Way To Get Started
The concept of podcasting explained in detail.
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Podcasting Is It Right For Your Website?
I have been seeing the word podcasting floating around the Internet for a while. And actually read an article that stated its arrival. However, it never really gave me any information about Podcasting. And yes, my curiosity got the better of me. I decided it was time to find out more about podcasting, and learn the what and howand if it could help my business. And, most importantly, how much I would have to spend to partake in this new technology.
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Podcasting: How to Make a Video Podcast
Although Apple had nothing to do with the podcasting technology, the iPod and podcasting quickly became linked. With the advent of the iPod Video, podcasting entered a whole new level.
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Podcasting Technology: What is it?
Podcasts are for use on handheld audio/video equipment and computers. The term itself is a combination of two words, "iPod" and "broadcasting." The word refers to both the file that's downloaded and the technology to transfer it.
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Podcasting Software - 10 Essential Tips
Podcasting has come a long way from its birth in 2003. In a little less than a year after that, Podcasting had become very popular around the world, with more and more information available to everyone.
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Podcasting For Profit
So you have a podcast. Thats great, but dont quit your day job just yet. We explore the difficulties of generating revenue from podcasting, and how to overcome them.
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Podcasting Case Study - Coverville
How can you create a successful podcast? What are the challenges most often faced by independent podcasts? How do podcasts generate revenue? In our case study we explore these questions and the lessons you can learn from the popular Coverville podcast.
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Podcasting - Its Beginnings, Significance, and Future Direction
"Podcasting" is a term coined from the Apple Computer Corporation product the iPod, which is a portable digital audio device that lets its users store music from their computer to the device so that they can listen to it anywhere, anytime.
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Podcasting -- Let the Experiments Begin
As you know podcasting is simply an audio file that is placed on a website. If it is combined with an RSS file -- people can subscribe to your feed, and listen to your words of wisdom at their leisure. This is a good thing, it is getting your words -- your voice -- your identity to the masses.
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Kidcasts: From the Wide to the Wee Screen
Podcasts, which allow viewers to download video material into their iPods to watch at their own convenience, has always been a secret weapon for harassed parents looking for a way to entertain bored and listless children.
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Is Your Business Ready for Podcasting?
Everyone seems to be making and listening to podcasts nowadays. At the beginning, podcasting seemed to be associated with the so called computer geeks.
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Interviewing For Your Podcast
People love to hear an interesting conversation because dialogue makes things fun. But when you are podcasting solo you miss out on that element. However, interviewing guests can add that exciting element to your podcast.Interviewing is not as simple as ask a question and get an answer. There are a few things that you should consider.1. Prepare for the interview. Make sure to do background research on your subject. Background research includes the 5 Ws and H (Who, Wh...
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How To Podcast Using Wordpress
Podcasting is the next step up from blogging. While blogging is done by armies of pajama-clad ordinary people, podcasting is done by many of these same people, though less often in pajamas, in front of a digital or audio recorder. Short pieces are recorded, then distributed via RSS 2.0 or Atom to their website, typically a blog site. Listeners and viewers can then download podcasts using podcast clients. A good podcast client (for example, Juice, CastPodder, or iTunes) will a...
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Home Business Exposure On Yahoo!
Everyone who has ever been on the internet has heard of Yahoo! If you havent, then quit reading and go visit now. Yahoo is such a popular site that my website ranking toolbar from Alexa shows a number 1 under website ranking
thats popular. So it would probably be a good idea to get some exposure on Yahoo! for your home business. Here is a great way to get in at the beginning of a trend. If youve never heard of a podcast, then you should definitely get up t...
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Funny bones: Comedy podcasts on the net
Podcasts are enjoying a growing popularity all over the world. Its unique delivery system (podcast files in MP3 format being downloaded into computers automatically upon subscription) and the fact that you can bring it and listen to it anywhere through portable music players is contributing to its continually increasing subscriber base.
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Business resource: Business related podcasts
Among the many genres or types of podcasts there are some that are have moved beyond the entertainment or plain informational aspect of podcasting.
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Business Idea: Podcasts
Podcasts have been popping up all over the Internet in the past year or so. I have come across podcasts on anything from the latest tech gadgets to gardening tips. With millions of listeners out there and plenty of new people listening to podcasts every single day, now is a great time to start your own podcast and make some money along the way.So far podcasts sound pretty similar to an Internet Talk Radio Show, doesnt it? Even though the two have many similarities, there...
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Bookmarks:
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Blogs, Podcasting, and RSS
You probably have heard all these terms an awful lot lately. You wonder about what these technologies do? What value to they provide? If you aren't up to speed on these new applications and how they are impacting retail online interaction then read this brief further.Will these technologies impact you? To be honest, it's too early to tell - but awareness drives innovation and maybe your team will develop an idea/application that truly changes a portion of your eCommerce business.
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Benefits of Business Podcasting
Mention podcasting and the image of someone sitting in their basement with a computer and microphone, dreaming of becoming a professional DJ, is what comes to mind for many. It may surprise you to learn that this emerging technology is actually becoming a mainstream marketing and communication tool for businesses, with the potential to make significant contributions to the bottom line.
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A Brief History of Podcasting
Ever wonder about the evolution of the podcast? While podcasting is a comparatively young technology it still has a rather fascinating albeit brief history. The background of the word, "podcast" is quite fascinating and is reflective of the dynamic nature of the Internet community.
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Avoiding the Pitfalls - Common Podcasting Mistakes
In learning anything new there is always a sharp learning curve, and youre sure to make a few mistakes a long the way, we all do. However in an effort to save you some grief and embarrassment along the way Ive compiled a short list of some common mistakes and how to avoid them. So read on, and enter the podcasting arena a few steps ahead of the competition.
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4 Reasons to Create Your Own Podcast for Your Business or Hobby
Podcasting is a powerful, inexpensive and easy new medium for sharing your message with a focused and passionate audience. As a podcaster youll become a recognized expert in your area of interest or expertise.
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Blogging: Advances In The Numbers
There are many various multimedia advances happening to the good old blog. Although the blog is only a few years old, technology has kept right up there with it. Now, you have the ability to do a number of fascinating things with it. As the blog owner, this can mean huge potential dollars in marketing.
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8 Ways To Use A Blog To Develop Content For Your Book
1. Participate in the blogosphere: Read and comment on other blogs in your field. This is a prime way to build readership of your blog. It is also a way of getting fresh content for both your blog and for your book.To check out other blogs in your niche: use www.blogsearch.google.com, www.technorati.com, or www.google.com.This is also a good way to get ideas. What are other people in your field writing about? What are the major challenges of the people in your field? ...
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Your 2006 Web Marketing Plan
With the New Year right around the corner, we often resolve to improve our behavior, health, or personal relationships. Let me tell you, you're wasting your time. I'm OK, you're OK. It's our Web marketing that's a mess. We've got out-of-shape Web sites, directionless Web marketing, and we're lost at the search engines. It's time to stop worrying about self-improvement and start worrying about Web marketing-improvement! While every business has different goals and need...
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Benefits of Podcasting for Educators
Stroll across any school campus these days and youll see iPods, MP3 players and other types of portable media devices everywhere you look. These trendy gadgets have become a way of life for todays students and a growing number of educators are starting to capitalize on it through podcasting.
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Blogs, Podcasting, And RSS Within Ecommerce
You probably have heard all these terms an awful lot lately. You wonder about what these technologies do? What value to they provide? If you aren't up to speed on these new applications and how they are impacting retail online interaction then read this brief further.Will these technologies impact you? To be honest, it's too early to tell - but awareness drives innovation and maybe your team will develop an idea/application that truly changes a portion of your eCommerce b...
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Ipod - The Music Player For All
iPods seem to be taking over the world. One sees them everywhere one goes, being used by adults and children alike. One sees them on the television and in the movies. It seems that people are going insane over them! It is actually not surprising that this little device is attracting such fanatical devotion; it is indeed a fantastic device; it might even be the coolest thing to show up ever!The iPod is a pocket sized, ultra light hard drive based audio player, designed and...
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